Swastik Media Relations is a recognized leader in the healthcare PR arena. Being one of the most talented and experienced PR firms in the industry, we have unrivalled expertise in consumer health, innovative science and a track record of shaping strategy, implementing programs and driving business value for our clients.
The pharmaceutical and biotech arena has become one of the more complex markets for companies to navigate and sustain. Rising competition means brands are finding it more difficult to stand out in the crowd. Increasing regulatory scrutiny means firms must address new challenges and issues. In addition, a more knowledgeable patient community means people are armed with more information about the diseases they have and the medicines they take - but are more skeptical about pharmaceutical practices and drug safety. Being into PR idea is to make different creative strategies for the different brands to reach more to ground level.